top of page

Discover Ilkley and win with interactive Easter trail

Following the recent launch of the new Discover Ilkley website, Ilkley BID have partnered with LoyalFree to create an interactive Easter egg hunt around Ilkley town centre which is taking place from Monday 29 March until 18 April 2021.

More than 20 Ilkley businesses are taking part in the Easter Trail which invites families to search for funky Easter egg images on display in selected shop windows around Ilkley town centre. Start the socially distanced trail on the LoyalFree app and easily see where the next location is with the handy map and directions features. Scan the QR codes on the egg posters at all locations to be entered into a prize draw to win Easter chocolate prizes and Vouchers to spend at Ilkley businesses of your choice.

To take part simply log in on the LoyalFree app, head to the trails section and try it - it is completely free!

Felicity Gains, Ilkley BID Manager said: ‘‘Here in Ilkley, we wanted to make sure that local residents are still able to enjoy a fun half term with the family and we think our interactive trail does just that! providing an interesting way for families to enjoy their exercise time within the government guidelines. As the lockdown restrictions ease and the high street starts to reopen, we will be adding more interesting trails over the coming months.”

LoyalFree is a multi-award winning mobile phone app which helps connect people to special offers across the UK. Currently used in 30 towns and cities, the app combines this with local digital loyalty schemes, tourism information, tours & trails, event listings and flash competitions. Users benefit by using one app across the UK – so they can tap into the local area wherever they are all on your smartphone!

To download the app for free go to: or search for ‘LoyalFree’ on the app stores.


bottom of page